We Tested 42 Dry Shampoos In An Independent Lab: The 5 That Actually Earned A Spot

COMPARATIVE TEST: DRY SHAMPOO · EVERYDAY HAIR CARE · UNITED STATES · 2026 Forty-two dry shampoos sold in the United States were purchased anonymously at retail and sent to an independent testing laboratory for this report. Each was evaluated for oil absorption,…
We Tested 26 Hair Dryers In The Lab — Only 5 Met Every Criterion (2027 Ranking)

COMPARATIVE TEST: HAIR DRYERS · EVERYDAY USERS · UNITED STATES · 2027 Twenty-six hair dryers arrived at our independent testing laboratory over the course of six weeks. Each was purchased anonymously at full retail price, run through a standardized drying protocol on…
Waterproof Mascara Put To The Test: The 5 Formulas That Actually Survive Water, Sweat, And A Full Day

COMPARATIVE TEST: WATERPROOF MASCARA · ACTIVE WOMEN · UNITED STATES · 2027 Nineteen waterproof mascaras, all purchased anonymously at full retail price, were sent to an independent laboratory for this report. Each was evaluated against the same three criteria: how well it…
The 5 Best Long-Wear Liquid Lipsticks Of 2027, According To An Independent Lab Test

COMPARATIVE TEST: LONG-WEAR LIQUID LIPSTICK · EVERYDAY WORKING WOMEN · UNITED STATES · 2027 Thirty-two long-wear liquid lipsticks currently sold in the United States were purchased anonymously at retail and sent to an independent testing laboratory for evaluation. Each was scored on…
How To Choose A Women’s Eau De Parfum That Actually Lasts And Actually Suits You

You are standing at the bathroom mirror, spritzing your wrist for the third time, trying to remember which of the six half-empty bottles on your shelf is the one that actually smelled good by 3 p.m. and not just at 9 a.m.…
How To Choose A Long-Wear Nail Polish That Actually Lasts

You know the scene: it is day three, and the polish at the edge of your thumbnail has lifted into a tiny white crescent while the rest of the manicure still looks freshly done. You scroll through reviews that all say "lasts…